Friendsation - Premium Online Dating Site
Most affiliate program owners say 80% of their affiliate sales
come from 20% of affiliates. Here is the difference between
top 20% affiliates and the rest.
--Normal Affiliate--
Most affiliate program owners tell their affiliates how to "sell,"
such as providing templates of sales copy and saying where to
advertise. Unfortunately, "selling" isn't the best
way to promote affiliate programs. You can convince people to
buy affiliate products at your site; however, your affiliate
link sends people to the affiliate program owner's sales page,
where they will get another sales pitch. This is how to send
people away.
--Good Affiliate--
Rather than selling the products, write articles related to
the products. If your articles are good enough to make people
think you know what you are talking about, you can send a lot
of people to the affiliate program owner's site by just mentioning
the products. (You don't even need to recommend the products.)
On top of that, you will have a better conversion rate. Ken
Evoy of SiteSell.com calls this "Pre-Selling."
--Super Affiliate--
There is an even more effective way to make money on affiliate
programs. Maybe you've already heard about Rosalind Gardner
of sage-heart.com. She is probably the most successful affiliate
on the Net. She is an affiliate of several dating sites. Instead
of selling or recommending any of them, she writes reviews of
each site, good and bad. So, visitors can find enough information
on which service is the best for them. She is helping visitors
to make good decisions, rather than selling. Once people find
the service they like, there is nothing to stop them from buying.
This is how she gets high conversion rates. Also, because she
is an affiliate of all reviewed sites, no matter which site
visitors pick, she will get commissions. High demand of dating
sites has contributed to her success, but why don't you mimic
this winning technique for other products or services?
About the Author
Though his Web site, http://www.thatswise.com Akinori Furukoshi
has been providing e-commerce related information since 1998.
His unique way of thinking has helped online businesses to improve
their performance. |
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